For this client, I adapted existing campaign materials into a complete suite of paid media visuals across multiple digital channels. Working within established brand guidelines and supplied assets, I produced optimized adaptations for Google Ads, website banners, and newsletters, ensuring visual consistency, strong hierarchy, and clarity across all formats and ratios. These adaptations were developed for campaigns involving major global brands such as Samsung, Sony, Philips, LG, Xiaomi, Bosch, and others, requiring a high level of precision and brand sensitivity. The focus was on channel-specific optimization while preserving brand integrity, scalability, and performance in a fast-paced, retail-driven environment.
